

Hello,
I am Abhinav kumar
The Kaithi Project explores the Kaithi script as an indigenous socio-cultural system rather than merely a writing form.
The project involved designing a distinctive brand identity and packaging system for multiple toothpaste variants, while ensuring strong shelf presence and market differentiation.
Making Ends Meet is an ethnographic photo project documenting the everyday life and livelihood of a roadside cobbler in Gandhinagar.






